Alaska Airlines Enterprise Digital Experiences ; Project Description In 2016, I took on the challenge of leading the digital transformation of the airline operations. I recruited a design team that was focused entirely on creating high-quality digital...
Flight Attendant Mobile ; Project Description In 2015 Alaska Airlines gate agents were still handing off flight manifests to flight attendants cranked out by noisy tractor-feed printers from the 1980’s. One insightful V.P. decided to take us up on the offer...
Alaska Airlines iOS Mobile App ; Project Description The Alaska Airlines mobile team was struggling to find inspiration for their third major redesign of the iPhone app. Work had commenced, but three months into the project and they had one user task flow and a couple...
Apple Watch App ; Project Description Apple Corp. contacted us in 2015 and asked us if we’d be interested in partnering with them for the launch of the new Apple Watch and create a companion app for the already successful Alaska Airlines iOS app. You have to...
Alaska Airlines Android App ; Project Description The Android App redesign was relatively similar to the iOS redesign. Some of our basic questions were already answered by the customer research done with iPhone app work. However, we felt we needed to make the Android...
